What do we all notice first about the product advertisements we see on posters and hoardings? We all tend to notice how clean and perfect the product it. Be it a phone or a car. The best features are highlighted and the flaws are nonexistent.
Professional product photography has many facets to it. We have been in the business and we know what it entails. A lot of research and observation goes into how to make the product appear in its best from in the photograph.
The lighting and texturing of the surface make all the difference. Some products need to be photographed in natural lighting; some will need colored filters while some others need a dark background with the light focus only on the object of interest. Some photographs are shot in chrome lighting to bring out the metallic effect.
The object may be asymmetrical sometimes. It requires a keen eye to position it best so that the object can be perceived the best by the viewers. Colors and lighting play an important role in projection of the object.
Sometimes, we need to have a live background, such as a waterfall or an animal or a person. The technique lies in capturing the shot when everything is aligned perfectly. The best shot focuses in right amounts on the foreground and background.
Not only for hoarding and advertisements, some photographs are used for online marketing and online sales. This is where E-commerce product photography comes into play. There are many products available online, these days. Almost everything that you want to shop can be found on the e-market. Clothes are often bought online, and the buyers will want to know how the product looks. Photographs are required in 2 or 3 angles to give them a clear picture of the look. The clothes have to look bright and colorful and lighting plays a major role here.
The quality and drape of the dress in important too. It should be draped right so that the hems, curves and pleats look good naturally. The dress should be photographed the right way so that the perspective looks good.
There are shoes and jewellery and watches. These have to be portrayed in their best form. Again, the angle and lighting come into play. An eye for the technical details goes a long way.
Having been in this for a long time, we are aware or the footfalls that this skill faces. If you are looking for a professional product photographer or someone who deals with E-commerce photography, you are at the right place. We are one of the best in business in Delhi.
All you have to do is get in touch with us and book your dates. Give us the specifics that you have in mind and we will bring your idea in to life. Customer satisfaction is our number one priority. Book your dates today!